Expert tips for turning apps
into successful businesses

  • Monetization
  • User acquisition
  • On-device advertising
  • Offerwall
  • More topics...
    • Web3
    • Analytics
    • Games
    • Apps
    • Creatives
    • Apple Search Ads
    • A/B testing
    • Agencies
    • Cost per engagement
    • Cost per action
    • MobileVoice
    • Cross promotion
    • Hyper-casual
    • Indie
    • Trends
    • In-app bidding
    • Mediation
    • KPIs
    • Rewarded video
    • Interstitial
    • Interactive end card
    • UA Optimizer
    • ASO
Blog
Mobile gaming at all hours: 7 facts about how users engage with their phones
Davis Silver
People spend more time on their phones than ever before, 5 hours per day according to data.ai. The more interesting ques...
  • agencies
  • games
  • ...
    • user acquisition
Blog
Apps and games are a safe place for your brand's ads, according to consumer research
Davis Silver
Brand safety is always a high priority, but has been a particularly hot topic the past few weeks. Times like this presen...
  • agencies
Blog
Programmatic video advertising: the complete guide
ironSource
Programmatic video advertising is a complex, multi-layered topic. Multiple networks serving different audiences — advert...
  • agencies
Blog
Your guide to the 2022 programmatic video advertising market
ironSource
Combining the power of video with the efficiency of programmatic tech, programmatic video advertising has begun to domin...
  • agencies
  • user acquisition

Community subscribe – EN


Subscribe to our
newsletter
for actionable app advice

SubscribeSubscribe
Blog
Leveraging the Metaverse for your brand: Q&A with The Trade Desk
ironSource
The Metaverse isn't an entirely new concept. In 1838, scientist Sir Charles Wheatstone outlined the concept of "binocula...
  • agencies
  • apps
  • ...
    • user acquisition
Blog
How to choose a programmatic video advertising platform: 8 considerations
ironSource
Whether you’re an advertiser or a publisher, partnering up with the right programmatic video advertising platform is one...
  • agencies
  • user acquisition
Blog
What is programmatic video advertising?
ironSource
Digital advertising has exploded in recent years. In fact, a 2021 report projected that total digital display ad spendin...
  • agencies
  • user acquisition

Glossary – EN

See moreSee more