Expert tips for turning apps
into successful businesses

  • Monetization
  • User acquisition
  • Analytics
  • On-device advertising
  • More topics...
    • Games
    • Apps
    • Creatives
    • Ab testing
    • Agencies
    • Cross promotion
    • Hyper-casual
    • Indie
    • Trends
    • In-app bidding
    • Mediation
    • KPIs
    • Rewarded video
    • Offerwall
    • Interstitial
    • UA Optimizer
    • ASO
Case Study
Game Hive uses Ad Quality by ironSource to monitor bad UX and track creative trends
Game Hive, Tap Titans 2
Founded in 2009, Game Hive is a pioneer in creating the best game experiences across multiple mobile platforms. With mon...
  • ad quality
Case Study
Tastypill doubled their concept-testing capability and increased IPM by 115% using Luna Elements
Tastypill, Bottle Flip 3D
Tastypill is a top mobile game company focused on creating and publishing the most innovative hyper-casual games across ...
  • creatives
How and what to A/B test for your app’s monetization strategy
Davis Silver
The apps in the top 200 on the app store manage to earn around $82,500 on a daily basis according to Tekrevol. However, ...
  • apps
  • monetization
The on-device advertising opportunities with foldable phones
Davis Silver
Foldable smartphones, which are smartphones with a folding dynamic, represent an opportunity to reinvent what on-device ...
  • on-device advertising
Case Study
How Glovo increased Aura installs by 5x and decreased CAC by 60%
Glovo is a food delivery app that operates in 27 countries across the world and over 880 cities. Based out of Spain, Glo...
  • apps
  • on-device advertising
Case Study
How Rovio scaled up in-house playable production to increase revenue 16%
Rovio, Angry Birds: Dream Blast
“Putting together stunning creatives with Luna is incredible; it almost feels like cheating. We can turn any top perform...
  • creatives
Case Study
Higgs uses Luna to boost playable production 6x and increase hero creative IPM by 15%
Higgs Studio, Tile Master 3D
Higgs Studio is a puzzle game studio that’s part of Higgs Technology, whose motto is “happy game, happy life”. Their goa...
  • creatives
Case Study
How Luna helped Miniclip scale creative production across their game studios
Miniclip, Cubes Empire Champions
Miniclip is a leader in multiplayer games, reaching over 250M users each month across the globe. Their extensive games p...
  • creatives