Expert tips for turning apps
into successful businesses

  • Monetization
  • User acquisition
  • On-device advertising
  • Offerwall
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    • Web3
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Blog
Ad revenue and churn: A balancing act
Daniel Godley
A diverse monetization strategy is vital to provide your app with long-term resilience. Using varied revenue streams, yo...
  • ad quality
  • monetization
Blog
4 ways to help your app scale during major sporting events
Daniel Godley
Major sporting events often mean an increase in both app engagement and interest from users for relevant apps. And the 2...
  • on-device advertising
  • user acquisition
Webinar
How to acquire high quality app users with ironSource Ads’ tCPA optimizer
Parminder Gill, Adam BernsteinUnity
Learn how to acquire high quality app users with ironSource Ads’ tCPA optimizer
    Blog
    Introducing the all-new Unity LevelPlay
    Unity LevelPlay
    Partnering with a strong mediation provider has never been more important. As the shift to bidding and mounting privacy ...
    • monetization
    • user acquisition

    Community subscribe – EN


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    Case Study
    PikPok increases Offerwall revenue 2x with M2E on the Tapjoy Offerwall
    PikPok, Rival Stars Horse Racing
    PikPok is a mobile game publisher based in New Zealand, best known for their critically acclaimed Into the Dead® series,...
    • monetization
    • offerwall
    Case Study
    How Audiomack uses Unity LevelPlay to scale up globally
    Audiomack , Audiomack
    Audiomack, a globally-recognized music streaming platform, allows creators to share unlimited music and podcasts with th...
    • monetization
    • user acquisition
    eBook
    Understanding the mobile gaming and fast food connection
    Yuval Dahan
    Understanding how best to reach high-intent consumers at scale is critical for the growth of QSR brands. In this report, Unity surveyed 4,174 US-based consumers to explore the connection between mobile gaming and fast food consumption in order to find out whether mobile game players are a strong audience for QSRs.
      Case Study
      How Lotte Members boosted their ad revenue 20x and increased eCPM 10x with Tapjoy from Unity
      Lotte Members, L.Point
      Lotte Members is a membership rewards services platform that partners with 400,000 companies and reaches approximately 3...
      • monetization
      • offerwall
      • ...
        • tapjoy

      Glossary – EN

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