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Expert tips for turning apps
into successful businesses

  • Monetization
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Case Study
IEC Games boosts D7 ROAS 41% with Aura from Unity’s Scale Optimizer 
IEC Games, Water Sort Puzzle
Vietnam-based mobile game studio IEC Games is best known for its snackable puzzle games, with over 600M downloads betwee...
  • on-device advertising
  • Out of the Box
  • ...
    • user acquisition
Case Study
How Ok Cashbag & Syrup boosted their revenue 63% with Unity LevelPlay mediation and 225% with the Tapjoy offerwall
OK Cashbag, Syrup
OK Cashbag is South Korea's largest integrated mileage service, with over 50,000 partner merchants and approximately 24 ...
  • mediation
  • monetization
  • ...
    • offerwall
    • rewarded video
Case Study
How Big Fish Games boosted their offerwall revenue 96% and IAP ARPDAU by 10% with the Tapjoy offerwall
Big Fish Games, EverMerge: Match 3 Puzzle Game
Big Fish Games is a casual gaming company based in Seattle, Washington. They’re home to thousands of casual hits, includ...
  • monetization
  • offerwall
Case Study
Qcplay increases ad ARPDAU 29% with the Unity Ads bidder
Qcplay, Super Snail
Chinese mobile game studio and LevelPlay partner Qcplay looked to optimize their ad monetization and better engage users...
  • in-app bidding

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Case Study
NEOWIZ lowers CPA by 20% on Apple Search Ads with Luna from Unity
NEOWIZ, Golf Impact: World Tour
NEOWIZ is a Korean game publisher that works closely with developers to create high-quality online games published on mu...
  • apple search ads
  • user acquisition
Case Study
How Pocket Worlds saved 60 hours in one month with Luna’s Optimization Center
Pocket Worlds , Highrise
Pocket Worlds is a game developer based in the United States that specializes in immersive, avatar-based metaverse apps....
  • apple search ads
  • user acquisition
Case Study
Alictus uses Luna’s Optimization Center to increase D1 ROAS by 30% on Apple Search Ads
Alictus, Fade Masters 3D
Alictus is a gaming studio based in Turkey that develops chart-topping games including Fade Master, Rob Master, Deep Cle...
  • apple search ads
  • user acquisition
Case Study
BIGO LIVE scales up efficiently using Luna’s Apple Search Ads solution
BIGO LIVE, BIGO LIVE
BIGO LIVE, a leading global live streaming platform owned by BIGO Technology (BIGO), is a popular Singapore-based app wi...
  • apple search ads
  • user acquisition

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