Expert tips for turning apps
into successful businesses

  • Monetization
  • User acquisition
  • On-device advertising
  • Offerwall
  • More topics...
    • Web3
    • Analytics
    • Games
    • Apps
    • Creatives
    • Apple Search Ads
    • A/B testing
    • Agencies
    • Cost per engagement
    • Cost per action
    • MobileVoice
    • Cross promotion
    • Hyper-casual
    • Indie
    • Trends
    • In-app bidding
    • Mediation
    • KPIs
    • Rewarded video
    • Interstitial
    • Interactive end card
    • UA Optimizer
    • ASO
Case Study
Byril increases ARPDAU by 9% and ARPU by 17% working with Unity LevelPlay
Byril, Stickman Archer
Byril, a mobile game studio based in Belarus, was looking to scale up their business. By using Unity LevelPlay mediation...
  • ad quality
  • mediation
  • ...
    • monetization
How to optimize latency in your ad waterfall
Akiva Glasenberg, Growth Strategy Manager at ironSource
When a developer is ready to show an ad but the video isn’t ready, their users’ experience could suffer - and due to mis...
  • analytics
  • mediation
Case Study
How Wonder Group boosted ARPDAU 24% and reached #2 on the US charts with Unity LevelPlay mediation
Wonder Group, Save the Doge
Wonder Group is a Chinese mobile gaming studio home to hyper-casual games like Save the Doge. Wonder Group wanted to boo...
  • ab testing
  • mediation
  • ...
    • monetization
    • user acquisition
Case Study
How Panda Studio boosted ROAS 222% and reduced eCPI 21% with Unity LevelPlay’s product suite
Panda Studio, Battle Bingo
Panda Studio, a mobile game development company based in China, was looking to scale up their biggest hit, Battle Bingo....
  • mediation
  • ua optimizer
  • ...
    • user acquisition

Community subscribe – EN

Subscribe to our
for actionable app advice

Case Study
How PONOS increased ARPDAU by 15% on LevelPlay with the help of Tapjoy Bidder
PONOS, The Battle Cats
PONOS is a major game publisher headquartered in Kyoto, Japan. They are best known for publishing the hit tower defense ...
  • games
  • in-app bidding
  • ...
    • levelplay
    • mediation
    • monetization
Case Study
NEOWIZ increases revenue by 23% after switching to LevelPlay
NEOWIZ, Cats & Soup
NEOWIZ is a Korea-based game developer and publisher that, since its founding in 1997, has grown to become a global lead...
  • in-app bidding
  • mediation
  • ...
    • monetization
ironSource joins forces with Unity
Tomer Bar-Zeev, CEO at ironSource
Today, ironSource announced that it reached a definitive agreement to merge into Unity Technologies. This combination is...
  • company news
  • mediation

Glossary – EN

See moreSee more