Expert tips for turning apps
into successful businesses

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Case Study
How ironSource LevelPlay got FreePlay to #1 in the US on Android by increasing installs 3x and ARPDAU 21%
FreePlay, Count Masters
When FreePlay, a hyper-casual game publisher, launched Count Masters, the game quickly went viral and enjoyed the #1 spo...
  • games
  • hyper-casual
  • ...
    • ua optimizer
    • user acquisition
Case Study
Amanotes increases installs 192% and ARPDAU 17% with ironSource D1 ROAS optimizer and cross promotion tool
Amanotes, Tiles Hop
Amanotes is a leading mobile games publisher based in Vietnam, with 2 billion downloads across their portfolio of music-...
  • cross promotion
  • games
  • ...
    • hyper-casual
    • mediation
    • ua optimizer
eBook
How to monetize and scale your hyper-casual game
Jasmine Cohen
From marketability to monetization and global launch, get experts tips and strategies for scaling hit hyper-casual games
  • games
  • hyper-casual
  • ...
    • monetization
    • user acquisition
Case Study
How Lihuhu increased installs 6x and ARPDAU with ironSource LevelPlay 
Lihuhu Games,
Based out of Singapore and founded in 2015, Lihuhu Games develops puzzle games for Android and iOS, such as Match Triple...
  • ab testing
  • games
  • ...
    • hyper-casual
    • mediation
    • monetization
    • ua optimizer
    • user acquisition

Community subscribe – EN


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Case Study
Panteon got back onto the top charts by increasing installs 10x and ARPDAU 32% with ironSource LevelPlay
Panteon, 100 Mystery Buttons
Panteon is a Turkish mobile games publisher with a portfolio of hyper-casual titles. Despite fierce competition in this ...
  • hyper-casual
  • mediation
  • ...
    • ua optimizer
Blog
Q&A: How Moonee boosted eCPM using ironSource in-app bidding and Vungle’s bidding network
ironSource
Moonee is a hyper-casual game developer with over 200 million downloads to its name. Its portfolio includes hits like Sq...
  • games
  • hyper-casual
  • ...
    • in-app bidding
    • monetization
Blog
How to foster a winning strategy for your hyper-casual games: Q&A with Homa Games
ironSource
ironSource sat down with Erwann Thebault, Publishing Lead at Homa Games, to get his insights and expertise on how to cre...
  • games
  • hyper-casual
  • ...
    • user acquisition

Glossary – EN

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