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Expert tips for turning apps
into successful businesses

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Blog
Back-to-school shopping trends for your app or brand in 2023
Daniel Godley — Jun 01, 2023
The back-to-school shopping season is around the corner and consumers are writing up their shopping lists of pencils, te...
  • apps
  • MobileVoice
Case Study
How app agency Reliz increased buying power and drove D1 retention 25% with the ironSource Network
Reliz,
Reliz is an agency and digital partner for mobile apps, providing professional services and assistance with performance ...
  • apps
  • user acquisition
eBook
How to master app discovery for your fintech app
Jasmine Cohen — Mar 06, 2023
A deep dive into how consumers discover and use investment apps, budget apps, and banking apps
  • apps
  • user acquisition
Blog
How to run effective UA campaigns for your subscription app by measuring long term goals
Davis Silver — Feb 27, 2023
According to Databox, around 80% of marketers prefer looking at short term goals, like eCPI, because it's easy to measur...
  • apps
  • user acquisition

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Blog
9 statistics about how users engage with streaming apps
Davis Silver — Feb 16, 2023
The video streaming industry is booming - but do we really understand how consumers feel about streaming apps and their ...
  • apps
  • on-device advertising
  • ...
    • user acquisition
Podcast
How I mastered performance marketing for CTV
Arthur QuerouVibe — Jan 27, 2023
In this episode of Out of the Box, our host Jess Overton, Sr. Director of Sales and Partnerships at ironSource Aura, sit...
  • apps
Blog
Samsung smartphones in 2023: The users, innovation, and technology 
Davis Silver — Jan 23, 2023
The global smartphone market share is projected to grow from $484.81 billion in 2022 to $792.51 billion in 2029 accordin...
  • apps
  • on-device advertising
  • ...
    • user acquisition

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