Expert tips for turning apps
into successful businesses

Blog
How to maximize growth with offerwall special promotions: tips for the holiday season
Maya Fehler
App engagement peaks during the holiday season - according to our client research, about half of people will play mobile...
  • holiday
  • monetization
  • ...
    • offerwall
    • user acquisition
Webinar
Tracking bad ads with UX patterns
Keren Karol, Justin NormanUnity
Learn how to track ads using UX patterns with our live UX patterns workshop
  • ad quality
  • user experience
Podcast
The new TCF 2.2 and CMPs: what you need to know
Božo JankovićGameBiz Consulting
In this LevelUp episode, Jess Overton sits down with Božo Janković, Head of Ad Monetization at GameBiz Consulting. Toget...
  • mediation
  • monetization
Case Study
IEC Games boosts D7 ROAS 41% with Aura from Unity’s Scale Optimizer 
IEC Games, Water Sort Puzzle
Vietnam-based mobile game studio IEC Games is best known for its snackable puzzle games, with over 600M downloads betwee...
  • on-device advertising
  • Out of the Box
  • ...
    • user acquisition

Community subscribe – EN


Subscribe to our
newsletter
for actionable app advice

SubscribeSubscribe
Case Study
How Ok Cashbag & Syrup boosted their revenue 63% with Unity LevelPlay mediation and 225% with the Tapjoy offerwall
OK Cashbag, Syrup
OK Cashbag is South Korea's largest integrated mileage service, with over 50,000 partner merchants and approximately 24 ...
  • mediation
  • monetization
  • ...
    • offerwall
    • rewarded video
Blog
5 key takeaways on consumer engagement with shopping apps
Savannah Cookson
Online shopping is common practice these days, but how well do we really know how consumers prioritize shopping apps on ...
  • apps
  • retail
  • ...
    • user acquisition
Case Study
How Big Fish Games boosted their offerwall revenue 96% and IAP ARPDAU by 10% with the Tapjoy offerwall
Big Fish Games, EverMerge: Match 3 Puzzle Game
Big Fish Games is a casual gaming company based in Seattle, Washington. They’re home to thousands of casual hits, includ...
  • monetization
  • offerwall
eBook
How to master marketing for the holidays in 2023
Davis Silver
Knowing when, where, and how to best run your mobile advertising user acquisition campaigns during the holiday season can generate significant returns. Unity created a playbook for mobile marketers to navigate the holiday landscape, analyzing insights from a survey of 16,000 respondents.
  • apps
  • user acquisition

Glossary – EN

See moreSee more