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Merging monetization and UA: 3 steps to accelerate growth

30 min

What's in the webinar?

The importance of merging monetization and user acquisition activities

Best practices for unifying monetization and marketing teams

How to take action based on data

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About the speakers

Yevgeny Peres

VP Growth at ironSource

Yevgeny Peres is the VP Growth at ironSource. Before ironSource, Yevgeny joined Supersonic in 2012 as the Director of Mobile Operations, tasked with kick-starting the company's mobile product development and operations. In 2016, following the merger with ironSource, Yevgeny began overseeing all mobile product strategy.

Liz Lauer-Lopez

Director of Customer Success at Singular

Liz Lauer-Lopez is Singular's Director of Customer Success and has worked with the likes of Rovio, Com2Us, and Netmarble to ensure they are setup optimally to leverage Singular’s platform to drive growth.

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