App Analytics
Get deep insights into every part of your app to maximize revenue, retention, and growth. ironSource LevelPlay is the only mediation platform that lets you monetize, scale your user base, and access app-focused metrics in one place
Make data-driven decisions for your app business
Know where to invest your business resources
Get the big picture of your top KPIs, and view daily breakdowns to monitor your app’s health and reveal where your resources can make maximum impact
Gain valuable metrics
on app usage
Compare 20+ app-focused metrics, like playtime, impressions per user, and level completions side by side to easily reveal data correlations across monetization and UA activity
Understand what’s driving retention and churn
Identify user trends based on install date or day of use up to 90 days back to explore the metrics behind app performance and make improvements
Track user progression with App Analytics funnels
Instantly see how many players advance from step to step by creating a funnel in just a few clicks
Coming soon:
Improve the app experience remotely
Use remote config to control app behavior – from level difficulty to store prices – without pushing a full update through the store
What you can track
App analytics is the only solution that shows you app-only metrics across all sides of your operation, so you only spend time analyzing the most valuable KPIs for your business, including:
Playtime
Combined revenue
(IAPs and ads)
Impressions per user
Level completions
Average session length