What is an ad format?
An ad format is a kind of ad, which app developers integrate into their apps and display to users in order to monetize their traffic. There are many different kinds of ad formats, including banner ads, interstitial ads, rewarded video ads, offerwall ads, and playable ads. Each ad format looks and behaves differently. The best ad experiences are ones that offer a wide range of mobile ad formats. Learn about how ironSource’s mobile ad formats can help developers monetize their apps.
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